UC launched a new campaign called Cincinnati Smart this past month. This
campaign provides students, faculty, staff, alumni and friends with the
opportunity to tell the world why they are Cincinnati Smart. UC is a unique
university that creates the best environment for learning with the best minds
and in the best academic programs.
Cincinnati Smart is not only a campaign, it is who you
become while attending UC, and it gives you a competitive edge in the world.
Many factors set UC apart from other universities. UC has a revitalized campus
and provides experiential learning. It is in the top 25 of public research
universities and has standout division 1 athletics. Last but not least, UC President Santa Ono has even coined UC
the #HottestCollegeInAmerica.
The marketing plan includes 85 high schools that will be part of the campaign
through television, radio, billboards and various ads. Prospective students
will have the opportunity to see why so many people are proud to call UC a
second home.
Students, professors, alumni, friends and family have
already started sharing their
stories of why they are Cincinnati Smart. Everyone can help spread the word
about why they believe UC is the best university around.
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